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Keto Queen Kreations

Jordan the founder and owner of Keto Queen Kreations has always been passionate about cooking. When she came across the Ketogenic diet, she absolutely fell in love with the way of eating and living. She wanted to share her baked goods with the rest of the world to show that being low carb doesn’t mean losing out on all the great treats life has to offer!

The Ask

The brand wanted Slicedbread to establish digital advertising channels including Google Ads and Facebook Ads. They hired us to develop key advertising audiences + personas. We offered to create more granular marketing campaigns and complete advertising funnels for Google Ads and the Facebook platform. 

The Solution

Facebook Ads: Create relevant audiences and external lookalike campaigns based on those audiences. Create interest-based prospecting campaigns. Create internal and external conversions campaigns and build a dynamic advertising campaign.
Google Ads: Slicedbread created Non-Branded as well as Branded campaigns. In addition, we also created a Google smart shopping campaign and search remarketing audiences.

The Results

The Solution

Lifetime Paid Search Return on Ad Spend
Paid Search Impressions Served
Paid Social Impressions Served
Lifetime Paid Social ROAS


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