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Using Metafields on the Shopify Storefront API

We’ve mentioned before that many web developers at Slicedbread like to utilize the Shopify Storefront API and GraphQL in order to access store data in fast and creative ways.  But today we’re going to touch on a particular nuance that a lot of developers may not be aware of: accessing...

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Latest in
announcements

The State of Business During an Economic Downturn

The state of the stock market and overall economy is creating a lot of questions about the future of commerce over the next year. The following article will help to...

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Slicedbread has been named a 2022 Google Premier Partner

Slicedbread is part of a select group of Premier Partners in the Google Partners program, among the top 3% of agencies in the United States. 

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Our Commitment to Supporting the Black Community

As a business owner, I am proud to employ people of all ideologies, creeds, colors, and backgrounds – A practice that myself, my partners, and our company are firmly committed to...

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Latest in
google ads

Performance Max campaigns

You’ve probably heard buzz about the new ‘Performance Max Campaign’, so we’re here to give you the in’s and outs of what it is and how to get on board....

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Google Ads Optimization Best Practices

While there seem to be a million resources for how to get started in Google Ads and what to do in order to set up your account, there are fewer...

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Google Analytics Predefined Templates for Creating Custom Insights In App + Web Properties

There’s a lot of data out there. You can slice and dice your user behavior so much these days that there are entire careers surrounding just the Google Analytics platforms....

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How To Get More Organic Reach For Your Facebook Content

Content is king! I’m sure you’ve heard that phrase before… we all have, in fact, if you ask me, we’re all getting kind of sick of seeing it referenced all...

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Get More Custom With Your Audiences In Ads Manager

If you're advertising on Facebook you're going to eventually need to step up your Facebook audiences game to a more direct and specific approach. After a while, interest targeting and...

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Boost Post vs. Create Ad: A Small But Important Difference

You’ve created a Facebook page for your business, you’ve spent the tedious hours fine tuning all of the copy and creative, and you’re excited to get in touch with your...

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Latest in
digital strategy

Promoting Cryptocurrency: Are you eligible?

While many have resisted the newest wave of currency, there’s no denying that cryptocurrency is here to stay.  And with the world turning to crypto more and more, you may...

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Moving Away From ROAS In An Evolving Digital World

We’re in the thick of an ever-changing digital media landscape. In a post iOS 14 world, marketing is evolving every single day, and with this evolution comes a growing need...

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What’s With All Of These YouTube Ads?

You know what I miss? The good ‘ole days when you could pay a couple bucks for an app, and then you got the whole app, not just 15% of...

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Interpreting Google Analytics Funnel Visualization Report

Don’t know how to interpret the Google Analytics (GA) funnel visualization report? Fret not because you are not alone. It took me a while to understand it, and the good...

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Optimize Your Landing Pages For Optimal Conversions

Despite what you may have been told, the key to a successful ad campaign is not just the ad campaign optimization, but everything surrounding it. The entire ecosystem surrounding the...

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Directional Bidding 101

SEO

Look, I get it. You want control. You want to do it your way. You want to be in the system, fine tuning and optimizing to your heart’s desire. You...

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email marketing

A Pitfall in Klaviyo’s Default Google Analytics Tracking Code

If you’re here, then you probably already know what Klaviyo can do for your’s or your client’s business. However, if you’ve never heard of Klavio and clicked here to find...

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Latest in
shopify

Add Vimeo Videos In The Image Area Of A Product in The Shopify Venture Theme

Product images are one thing, but product videos, that’s a whole new level of awesome. I’m sure you’ve considered putting YouTube videos up in your product image galleries, and there...

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Two Or More Featured Images For A Collection In Shopify

If you find yourself in Shopify in any capacity, you probably already know that Shopify allows you to upload a featured image for a collection, and for the most part...

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Integrating A Responsive Page for Youtube Videos in Shopify

While it is commonly known that a picture is worth 1,000 words, a video has 24 pictures every second, so to count how many words a video is worth is...

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Latest in
web development

Using Metafields on the Shopify Storefront API

We’ve mentioned before that many web developers at Slicedbread like to utilize the Shopify Storefront API and GraphQL in order to access store data in fast and creative ways.  But...

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Automate your Shopify store with ‘Flow’

Good news for Shopify subscribers on the Plus, Advanced and Standard plans: a powerful automation tool called Flow is now available to you!  Flow was previously only available to users...

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Wrong Address Quick Fix in Shopify

There’s nothing worse than an unhappy customer. And what’s a big contributor to disappointment when it comes to e-commerce purchases? Shipping mistakes.  That’s why this week we’re digging into troubleshooting...

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