Our Daily Bread
FiltersUsing Metafields on the Shopify Storefront API
We’ve mentioned before that many web developers at Slicedbread like to utilize the Shopify Storefront API and GraphQL in order to access store data in fast and creative ways. But today we’re going to touch on a particular nuance that a lot of developers may not be aware of: accessing...
Continue ReadingThe State of Business During an Economic Downturn
The state of the stock market and overall economy is creating a lot of questions about the future of commerce over the next year. The following article will help to...
Continue ReadingSlicedbread has been named a 2022 Google Premier Partner
Slicedbread is part of a select group of Premier Partners in the Google Partners program, among the top 3% of agencies in the United States.
Continue ReadingOur Commitment to Supporting the Black Community
As a business owner, I am proud to employ people of all ideologies, creeds, colors, and backgrounds – A practice that myself, my partners, and our company are firmly committed to...
Continue ReadingPerformance Max campaigns
You’ve probably heard buzz about the new ‘Performance Max Campaign’, so we’re here to give you the in’s and outs of what it is and how to get on board....
Continue ReadingGoogle Ads Optimization Best Practices
While there seem to be a million resources for how to get started in Google Ads and what to do in order to set up your account, there are fewer...
Continue ReadingGoogle Analytics Predefined Templates for Creating Custom Insights In App + Web Properties
There’s a lot of data out there. You can slice and dice your user behavior so much these days that there are entire careers surrounding just the Google Analytics platforms....
Continue ReadingHow To Get More Organic Reach For Your Facebook Content
Content is king! I’m sure you’ve heard that phrase before… we all have, in fact, if you ask me, we’re all getting kind of sick of seeing it referenced all...
Continue ReadingGet More Custom With Your Audiences In Ads Manager
If you're advertising on Facebook you're going to eventually need to step up your Facebook audiences game to a more direct and specific approach. After a while, interest targeting and...
Continue ReadingBoost Post vs. Create Ad: A Small But Important Difference
You’ve created a Facebook page for your business, you’ve spent the tedious hours fine tuning all of the copy and creative, and you’re excited to get in touch with your...
Continue ReadingPromoting Cryptocurrency: Are you eligible?
While many have resisted the newest wave of currency, there’s no denying that cryptocurrency is here to stay. And with the world turning to crypto more and more, you may...
Continue ReadingMoving Away From ROAS In An Evolving Digital World
We’re in the thick of an ever-changing digital media landscape. In a post iOS 14 world, marketing is evolving every single day, and with this evolution comes a growing need...
Continue ReadingWhat’s With All Of These YouTube Ads?
You know what I miss? The good ‘ole days when you could pay a couple bucks for an app, and then you got the whole app, not just 15% of...
Continue ReadingInterpreting Google Analytics Funnel Visualization Report
Don’t know how to interpret the Google Analytics (GA) funnel visualization report? Fret not because you are not alone. It took me a while to understand it, and the good...
Continue ReadingOptimize Your Landing Pages For Optimal Conversions
Despite what you may have been told, the key to a successful ad campaign is not just the ad campaign optimization, but everything surrounding it. The entire ecosystem surrounding the...
Continue ReadingDirectional Bidding 101
Look, I get it. You want control. You want to do it your way. You want to be in the system, fine tuning and optimizing to your heart’s desire. You...
Continue ReadingA Pitfall in Klaviyo’s Default Google Analytics Tracking Code
If you’re here, then you probably already know what Klaviyo can do for your’s or your client’s business. However, if you’ve never heard of Klavio and clicked here to find...
Continue ReadingAdd Vimeo Videos In The Image Area Of A Product in The Shopify Venture Theme
Product images are one thing, but product videos, that’s a whole new level of awesome. I’m sure you’ve considered putting YouTube videos up in your product image galleries, and there...
Continue ReadingTwo Or More Featured Images For A Collection In Shopify
If you find yourself in Shopify in any capacity, you probably already know that Shopify allows you to upload a featured image for a collection, and for the most part...
Continue ReadingIntegrating A Responsive Page for Youtube Videos in Shopify
While it is commonly known that a picture is worth 1,000 words, a video has 24 pictures every second, so to count how many words a video is worth is...
Continue ReadingUsing Metafields on the Shopify Storefront API
We’ve mentioned before that many web developers at Slicedbread like to utilize the Shopify Storefront API and GraphQL in order to access store data in fast and creative ways. But...
Continue ReadingAutomate your Shopify store with ‘Flow’
Good news for Shopify subscribers on the Plus, Advanced and Standard plans: a powerful automation tool called Flow is now available to you! Flow was previously only available to users...
Continue ReadingWrong Address Quick Fix in Shopify
There’s nothing worse than an unhappy customer. And what’s a big contributor to disappointment when it comes to e-commerce purchases? Shipping mistakes. That’s why this week we’re digging into troubleshooting...
Continue Reading
We Are Slicedbread.