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FiltersInterpreting Google Analytics Funnel Visualization Report
Don’t know how to interpret the Google Analytics (GA) funnel visualization report? Fret not because you are not alone. It took me a while to understand it, and the good news is I feel I get it enough to put my two cents. Read on. First Step as Required in...
Continue ReadingSlicedbread has been named a 2022 Google Premier Partner
Slicedbread is part of a select group of Premier Partners in the Google Partners program, among the top 3% of agencies in the United States.
Continue ReadingOur Commitment to Supporting the Black Community
As a business owner, I am proud to employ people of all ideologies, creeds, colors, and backgrounds – A practice that myself, my partners, and our company are firmly committed to...
Continue ReadingGoogle Ads Optimization Best Practices
While there seem to be a million resources for how to get started in Google Ads and what to do in order to set up your account, there are fewer...
Continue ReadingGoogle Analytics Predefined Templates for Creating Custom Insights In App + Web Properties
There’s a lot of data out there. You can slice and dice your user behavior so much these days that there are entire careers surrounding just the Google Analytics platforms....
Continue ReadingHow Much Does It Cost To Advertise On Google?
When it comes to digital advertising, the biggest benefit is how precise you can get with your target audience, but perhaps more importantly is the fact that you can control...
Continue ReadingHow To Get More Organic Reach For Your Facebook Content
Content is king! I’m sure you’ve heard that phrase before… we all have, in fact, if you ask me, we’re all getting kind of sick of seeing it referenced all...
Continue ReadingGet More Custom With Your Audiences In Ads Manager
If you're advertising on Facebook you're going to eventually need to step up your Facebook audiences game to a more direct and specific approach. After a while, interest targeting and...
Continue ReadingBoost Post vs. Create Ad: A Small But Important Difference
You’ve created a Facebook page for your business, you’ve spent the tedious hours fine tuning all of the copy and creative, and you’re excited to get in touch with your...
Continue ReadingWhat’s With All Of These YouTube Ads?
You know what I miss? The good ‘ole days when you could pay a couple bucks for an app, and then you got the whole app, not just 15% of...
Continue ReadingThere’s A Way To Use LinkedIn Wisely
Look, I get it, it might not be the hippest place on Earth. It’s like the office of the internet. The content is all water cooler talk and everyone is...
Continue ReadingDigging Deeper Into The Components Of The Google Quality Score
In our previous articles we saw the importance of quality score in Ad rank equation, together with cost per click bid (ad rank = CPC bid x quality score) this...
Continue ReadingInterpreting Google Analytics Funnel Visualization Report
Don’t know how to interpret the Google Analytics (GA) funnel visualization report? Fret not because you are not alone. It took me a while to understand it, and the good...
Continue ReadingOptimize Your Landing Pages For Optimal Conversions
Despite what you may have been told, the key to a successful ad campaign is not just the ad campaign optimization, but everything surrounding it. The entire ecosystem surrounding the...
Continue ReadingDirectional Bidding 101
Look, I get it. You want control. You want to do it your way. You want to be in the system, fine tuning and optimizing to your heart’s desire. You...
Continue ReadingA Pitfall in Klaviyo’s Default Google Analytics Tracking Code
If you’re here, then you probably already know what Klaviyo can do for your’s or your client’s business. However, if you’ve never heard of Klavio and clicked here to find...
Continue ReadingAdd Vimeo Videos In The Image Area Of A Product in The Shopify Venture Theme
Product images are one thing, but product videos, that’s a whole new level of awesome. I’m sure you’ve considered putting YouTube videos up in your product image galleries, and there...
Continue ReadingTwo Or More Featured Images For A Collection In Shopify
If you find yourself in Shopify in any capacity, you probably already know that Shopify allows you to upload a featured image for a collection, and for the most part...
Continue ReadingIntegrating A Responsive Page for Youtube Videos in Shopify
While it is commonly known that a picture is worth 1,000 words, a video has 24 pictures every second, so to count how many words a video is worth is...
Continue ReadingHow to Develop a "Build a Box" Product in Shopify - Part 2: How To Remove The Limit On Flavors In The Box
That’s right folks! A sequel… and let me say something right off the bat. I know that most sequels are never as good as the original, but I’m going to...
Continue ReadingShow Newsletter Popup After 3 Days
Think about the last time you went to pretty much any eCommerce website. Was there a little pop-up that came up to offer you either some sort of sale...
Continue ReadingHow To Properly Test Shopify & Wordpress(Woocommerce) Stores
If you’ve had a Shopify or Wordpress/Woocommerce store for a long time, and this happens to newbies as well - you probably faced some strange cases with a large number...
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