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Welcome to the new frontier of eCommerce, the Google Smart Shopping campaigns. You thought online shopping was easy already? A quick search query in Google and a few clicks later you’re on a website having a staring contest with a pair of shoes you absolutely must have, or the computer...
Continue ReadingAvoiding The Major Pitfalls In Google Shopping Campaigns
Google shopping is the greatest thing since… well, online shopping. It was an inevitable next step for Google, and why not? Take a feed of the products from all of...
Continue ReadingGoogle Smart Shopping: a Closer Look
Google has evolved into such a ubiquitous part of the human experience that we now use the brand name as a noun, a verb, and sometimes an exclamation… although that...
Continue ReadingThe Secret Culprit Responsible for Your Declining Performance in Google Shopping
Like a delicate biome, filled with fragile ecosystems of organisms all working off of intricate relationships between one another, the Google environment is no different. Every setting, toggle, lever, drop...
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