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Google Ads Optimization Best Practices
While there seem to be a million resources for how to get started in Google Ads and what to do in order to set up your account, there are fewer resources for how to optimize campaigns that are already running. There’s a reason for that! Google Ad optimization is almost an...
Continue ReadingThe 4 Kinds Of Keyword Matching Offered By Google Ads
What started as a simple fix for too many websites for people to remember turned into the most important website in the history of the internet… If you haven’t guessed...
Continue ReadingMonetize Your Popularity With Google AdSense
You’ve worked really hard on your content. You’ve made all the right moves. You’ve made some good investments. You’ve stayed up countless nights making sure your content generates the highest...
Continue ReadingControl Your Budget And Block Unwanted Apps From Displaying Your Google Display Ads
Google Display ads are an incredible way to get your product front and center in a visual way with exactly the customers that are looking for it. Rather than just...
Continue ReadingCreating a YouTube Placement Campaign Might be Your Vibe
If you're like me, then you’re a laid back person who just wants to expand his top-level engagement with prospective customers through highly granular, content specific targeting modalities. Right? Right....
Continue ReadingRemarketing: Creating Custom Audiences Based on Engagement
As hard as it may seem to attract new users to your brand, it is nice to remember that you already have users who are engaging with your brand or...
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